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Q. How do you turn a $180 cooler into a $300? A. A Yeti Sticker. RTIC 52qt. Very impressed, looking forward to getting it out into the wild! : r/CampingGear
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RTIC Outdoors: Overbuilt. Not overpriced. Hard Coolers, Soft Coolers, Insulated Drinkware, Bags, and Custom Shop